Informing, inspiring, and engaging society with EMBL’s research, services and training
After a relaxing end-of-year break, the digital team is back in Heidelberg and raring to get started on our many projects. This week we built a dashboard to help us to keep track of the scope, status and dependencies of our nearly two-dozen projects.
In our communications for EMBL, we have traditionally highlighted what EMBL does: research, training, services and so on. As I have said before, what EMBL does in each of these areas is not unique in the life sciences. Efforts to describe what we do as unique will therefore rely on things that are…
I want to take a look back at my first full year as EMBL’s social media manager. So what worked best over 2017 and what can I learn from this? What are we measuring? Why? My basic goals for EMBL’s social media are to build community and develop a shared understanding of who we as…
In this post I share an outline of what I have learned about EMBL’s followers on social media. This is based on my observations and research, as well as third-party data about social media users in general. Social media users are generally young, well educated and well off, even compared to…
During EMBL’s 43 years it has grown in size, scope and geography. Today EMBL has six sites, many activity areas and focuses on five related but distinct missions. There is a very strong unifying concept at the core of EMBL. However, during those years of growth a solid conceptual view of how…
The design sprint that started a couple of weeks ago began with the team describing their visions, their ideas, and thoughts of what a new EMBL corporate design could look and feel like. Central to describing and understanding why something looks the way it does are our design principles. Many…
Sometimes it takes someone to ask the right question to arrive at an important piece of information. And often these questions are asked by new people, who challenge the assumptions you take for granted about the place where you work. Shortly after Dan and I started working together to lead…